Prohibition by El Mocambo was built from the ground up—starting with a tight budget and a vision. Black Lemonade was brought on to lead the full creative direction, from designing the physical space inside and out, to building a functional and stylish online store.

We developed a bold visual identity that honored the historic El Mocambo roots while giving Prohibition its own edge. Interior and exterior upgrades brought the space up to code and into the now. Custom merchandise was designed in-house, including exclusive co-branded pieces with Black Lemonade Clothing, giving fans something they could wear and rep with pride.

The result? A street-savvy hideout with style—designed to turn heads and move merch.